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The creative studio for making sense of big ideas.

The creative studio for making sense of big ideas.

STRATEGY

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BRANDING

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DIGITAL MARKETING

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CONTENT

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STRATEGY ▲ BRANDING ▲ DIGITAL MARKETING ▲ CONTENT ▲

▶ Social Media Campaign Management

▶ E-Commerce Promotional Management

▶ Promotional Emails & Newsletters

▶ Web design & development

▶ Social Media Design Package

▶ Pitch Decks

▶ Product Photography

▶ Logo Design System

▶ visual identity

▶ brand voice & tone

▶ brand guidelines

who we are

a lot of ideas. one clear direction. never the obvious one.

We’re a creative studio for scattered thoughts, big ambitions, and approximately 37 open tabs. We look beyond the obvious to find what makes your brand different, then turn it into one clear direction that takes things somewhere a little more interesting.


Define (brand identity)

build (digital design & development)

grow (monthly marketing)


our values

We care about a few things

01

We remember why you started.

There’s a person behind every project who had an idea, took a risk, and decided it was worth building. We don’t want to lose sight of that.

02

We ask why before we ask what.

Before we start things, we want to understand what made you believe in the idea in the first place.

03

We want more than “looks nice.”

our work should make people feel something, spark curiosity, or give them a reason to stop scrolling. Because looking nice is just the starting point.

04

We care. more than we need to.

We care about the little things because they matter to the person who brought them to us.

Lou North of Form Headshot

Behind North of Form

Behind North of Form

I’m Lou, the founder of North of Form. I’m an Asian creative based in Los Angeles, and I’ve always been interested in looking at things a little differently. That probably explains why I fell in love with both design and marketing. One lets me shape the idea, the other helps me understand why it matters.

North of Form brings those two sides together, with a team across web development, social media, photography, and more. together, we make sure every project has the right people behind every part of it.

At the heart of it, we care about the people behind the brands we work with. We want to understand what they’re trying to build, why it matters to them, and what will make it feel distinctly theirs.

we believe a founder’s vision shouldn’t become just another project on a to-do list. If you care enough to build it, we care enough to build it properly.

“Beyond being good at what lou does, she is professional, dependable, and has commendable work ethics. She also has a very pleasant and easygoing personality, which makes her genuinely enjoyable and easy to work with.”


“Beyond being good at what lou does, she is professional, dependable, and has commendable work ethics. She also has a very pleasant and easygoing personality, which makes her genuinely enjoyable and easy to work with.”